The 10 Most Influential CMO To Watch, 2024

Christian Jacob: Orchestrating Modern Era’s Grand Brand Marketing and Communication Symphony

Christian Jacob: Orchestrating Modern Era’s Grand Brand Marketing and Communication Symphony

In the digital age, what is marketing? According to Christian Jacob, CMO at Efaflex Tor- und Sicherheitsysteme GmbH & Co. KG, with a passion for marketing, communication and e-commerce, “Be it digital or virtual

Issue Profile

Karen Seror: Embarking upon the Horizons of Success

Karen Seror: Embarking upon the Horizons of Success

Just like a start-up company, your success very much depends on your ability to plan

Article

Data-Driven Decisions: How CMOs are Leveraging Analytics to Drive Sustainable Growth

Data-Driven Decisions: How CMOs are Leveraging Analytics to Drive Sustainable Growth

Today, Chief Marketing Officers (CMOs) are increasingly turning to data analytics to drive sustainable growth